From Concept to Creation: How A I is changing everything

  Contents Title: From Concept to Creation: How A I is changing everything . 3 Chapter 1: Introduction . 3 Chapter 2: Key Digital Innovations . 5 2.1 Booking.com .. 5 2.2 Lufthansa Group . 6 Chapter 3: Stakeholders and Digitalisation . 8 3.1 Customers . 8 3.2 Employees . 8 Chapter 4: Challenges . 10 Chapter 5: Conclusion and Recommendations . 13 References . 14                           Title: From Concept to Creation: How A I is changing everything Chapter 1: Introduction The world tourism market is in a radical digital transformation. Statista (2023) notes that the travel market installed online in the world attracted a range of about 521 billion in 2023, and this has emerged to reach above one trillion dollars by the year 2030 due to the penetration of the internet, adoption of mobile devices, and the changing consumer demands. In the United Kingdom, ...